5 Reasons Why You Should Create a SEO To Do List

A while back I was told by a very successful family member to start creating to do lists. That being said, I didn’t realize how important they were until just recently. In this post I will briefly explain 5 reasons why I found it very beneficial to create a SEO to do list and why I think you should too.

Reason 1: Creating Lists Increases Efficiency

Personally, I have a lot going on in my mind. Ever since I started my SEO to do list I realized how much more I can get done without being bogged down by all of my thoughts. If I were to make an estimated guess on how much more SEO I’ve been able to do since I created my list, I would say I’ve improved about 100 percent.increase seo efficiency

Reason 2: You Turn Your Thoughts into Reality

I see a lot of people in the SEO, SEM, and SMM world talk the talk but not walk the walk. By creating a list, I stop thinking about all the things I should be doing and start creating action items I can pursue in the near future.

Reason 3: You Make Room For New Ideas

After I started creating lists with action items, I soon realized that I didn’t have to remember everything for a later time. Relieved, I realized I could start brainstorming new ideas since I already had the other ones written down!

Reason 4: Your Lists Are Great For Client Reports

When you are part of an agency that has to deal with various clients, they like to see the list of items that you will take action on and what you are going to accomplish in the future. By creating these SEO to do lists, you have developed a solid strategy on how to take your client’s business to the next level of online marketing.

Reason 5: You See The Progress Your Making

Before creating my SEO to do lists I knew I was getting things done however, because I did so many different things I couldn’t remember it all. Now I get the satisfaction of looking at my lists and seeing how well I did. Also, it feels wonderful checking things off the list and even helps me feel less anxious.

 

Do you already have a SEO to do list? What’s your reason for creating a list? Tweet me @SEO_Chase and let me know your thoughts.

 

 

 

5 Reasons Why You Should Teach SEO in 2016

With SEO becoming more and more important as we move into the second half of 2016, I’d like to share with you 5 reasons why you should start teaching SEO to further improve your expertise.

Reason 1: Teaching Reinforces What You Know

reinforce your SEO knowledge by teaching

Some of my best ideas have come through teaching other people. I spend a lot of time reading blogs, listening to podcasts, and watching tutorials on YouTube or Udemy and can only remember so much. As soon as I begin teaching what I know, I start to remember material I’ve learned in the past, which I will then begin to implement into my own strategy after seeing the benefits it can provide for someone else.

Reason 2: You Get More Stoke! monkey super excited about learning SEO

This is how I look at SEO implementation: 40 percent knowledge, 20 percent creativity, and 40 percent stoke! When I am working on the search engine optimization of a new site that is not interesting to me, I generally will not get as great of results. This is because I need someone else to be stoked as well about their progress and rankings. Generally, if a client is paying for their marketing, I feel they should also be excited about their results! When people don’t show emotions for the progress of their online business, it’s a lot tougher to maintain a high level of enthusiasm as well. One of the best ways to supplement more stoke is by teaching someone what you know and what you think will help their SEO, SEM, and SMM campaign.

Reason 3: You’re Contributing to OthersI honestly couldn't tell you

Ever heard the saying, “you don’t get to keep what you have until you give it away?”  I feel the same is true for teaching. Whenever I make the effort to teach others internet marketing, I start to feel like what I’m doing is making a difference in someone’s life. Of course, marketing implementation for clients makes a difference in their businesses, but when I give my knowledge away I noticeably learn at a faster pace.

Reason 4: When You Teach, People Are More Likely to Hire You teaching equals money

A great example of this is when I first started to use Blab to market the SEO skills that I had obtained. I went on there mainly to share my knowledge with others and help them with their websites or SEO. After a short amount of time, I started getting tweets from people asking to hire me for SEO, social media marketing, and web design.  The most important aspect of this story is that because my clients had already trusted me to teach them, they were more willing to pay me to implement my knowledge for their business.

Reason 5: Teaching is a Lot of Fun

almost as smuch fun as a water slide

I don’t know about you, but I love feedback! When I start teaching I usually experience people telling me what they do or do not like about the knowledge I’m offering them. This helps me refine what I know and question whether what I’m saying is something I really believe in or not. Another great aspect of teaching is when beginner SEO’s start to come to me for information. I get so “stoked”when people send me a tweet or a message on LinkedIn asking me a question about a post I’ve made.

Send me a tweet why you think teaching SEO is important @SEO_Chase and I might feature your comment at the bottom of this article.

Rand Fishkin From Moz Shares SEO Tips | First Click, Inc.

Rand Fishkin is the founder and former SEO of Moz, one of the world’s best SEO analysis websites. In this interviews he shares how he started and how you can start to learn SEO. Below is a transcription of the podcast if you would rather read than watch and listen. Let us know what you found useful!

CEO of Moz: Rand Fishkin

Rand Fishkin Moz

Chase Reiner: All right, so we’re on air right now Rand.
Rand Fishkin: Awesome.
Chase Reiner: Yeah. The first question I have for you … I actually added a couple more questions, and if you don’t feel comfortable answering them, you don’t have to.
Rand Fishkin: Oh, no problem. I’ll answer anything and everything.
Chase Reiner: Okay, well, I won’t hold you to it if that’s not the case. My first question is how did you start out doing SEO because that’s something I don’t know about you.
Rand Fishkin: Yeah, sure. I started actually in web design and development back in the late 90s. I was doing that a little bit through high school and then into college. I dropped out of college in 2001 to start working with my mom, Jillian, who had a small business marketing consultancy. She was sort of an independent, solo entrepreneur and worked with a bunch of businesses in the Seattle area to make logos and letterheads, business cards, all that kind of stuff. Her clients started needing websites as well, and that’s what I was building.
A couple years into that, some of them needed SEO as well. We initially outsourced that, we subcontracted it to a few folks here in Seattle, and then we ended up not being able to afford the subcontracting anymore, so I had to do it myself. That’s when I began trolling the SEO forums at the time. Contributing, participating, you know, you can go back to like 2003, 2004, and just find every single SEO forum is filled with “randfish” asking weird questions. Then I started up SEO Moz the blog as a place to share my own ideas and what I was learning, and be able to point to bigger pieces of content.
Chase Reiner: In all those forums, were there links going back to all your sites too?
Rand Fishkin: I wish. I think I might have actually tried that a few times. Try like comment … Comment spamming, even back then, I realized I really didn’t like it. It wasn’t for me, and I was not good at it.
Chase Reiner: Right. Right on. Okay, so then there goes the question of Moz, how did that get started? Why did you decide to start Moz and how did you grow it?
Rand Fishkin: Yeah, I mean initially it was just the blog, and then as the blog became more prominent, that overtook the rest of our business as the way we were earning clients. We shut down the old consulting business, and started operating solely under Moz, called “SEO Moz” at the time, when it was SEOMoz.org. Then in 2007, we had launched … Well we had built a few tools, just for ourselves to use for our clients, and we decided we wanted to make those public. I’m a big transparency guy. I hate having stuff that’s like, “Oh I have a secret sauce that you don’t know about.” We wanted to make all these tools public, but we couldn’t handle the volume of free users, so we figured, “Hey, we’ll just put up a little PayPal pay wall. You’ll have to subscribe, you pay us like $29, maybe it was $39 a month.”
It turns out we just announced that once on the blog, didn’t really talk about it a whole lot. I was actually going through the old blog posts yesterday, over the weekend because I’m writing a book now about this experience, and we didn’t promote it much at all. It turned out hundreds of people were just signing up for these tools, and that ended up becoming almost half our revenue stream by the middle of the year. At that point we said, “Wait a minute, we think we’re onto something here. Like let’s get serious about this software business,” and I think that’s really when Moz started to transition into a software as a service type company.
Chase Reiner: Nice, and so for … There’s an echo right now. Testing. Yeah, there’s some weird echo. I don’t know if it’s …
Rand Fishkin: I don’t hear it on my end.
Chase Reiner: Yeah, I wonder if it’s one of the people that’s in the chat. Nope. I think it might be … Are you using speakers?
Rand Fishkin: Yeah, hang on just a sec.
Chase Reiner: Okay. Testing. Well now you’re muted.
Rand Fishkin: Did you hear it when I was muted?
Chase Reiner: I didn’t hear you. Okay, it’s gone now. It’s good now.
Rand Fishkin: All right, let’s …
Chase Reiner: All right, next question. This is a question that I’ve been wondering for a while, and I think I’ve been asking you a lot of questions on your Whiteboard Friday‘s, or not asking you in particular but discussing with other people. One of the big things for me is staying on top of your SEO game, and I guess my first question, it’s going to be a three part question, but my first question is how do you stay on top of your game? Then the other two parts would be like how much time do you spend learning and how much time do you spend implementing to continue the learning?
Rand Fishkin: For me, I’m in a very lucky position. I think early on I had to spend a tremendous amount of time learning SEO and getting up to speed, but then once you sort of achieve prominence in the SEO blogging world, the nice thing is that I probably have ten emails every day that are not just asking me questions but furthering my knowledge. They’re sharing a, “Hey, I discovered this.” “Hey Rand, we saw this weird thing with this website.” I just got an email … Actually it was a Google+ notification last week from a research team in Germany that had done a bunch of amazing research into pagination styles and format. Stuff that I’ve never dug into, internal linking pagination and how that affects indexation on large, very large, enterprise size sites. They had done this phenomenal piece. When I found it I actually asked if I could share it around, because I thought it was so good.
It’s stuff like that, right? I sort of get kept up to speed automatically just by reading my feeds and my email and helping folks out. I probably am helping five to ten folks every day through Moz Q&A or through my personal email, and I think teaching is a phenomenal way to learn. If you’re trying to help someone else accomplish something, “I’m helping a startup here in Seattle or a non-profit or I’m helping a friend of mine.” Sometimes Geraldine, my wife lets me, I even help her with her travel blog. All of those things are points where I’m teaching, I’m helping with the implementation, but I’m also learning at the same time.
Chase Reiner: Okay.
Rand Fishkin: As far as time goes, boy. [crosstalk 00:06:54] maybe a good quarter of my day, on average, is spent teaching, learning, implementing, reading, amplifying, right, like some combination of those things. It’s usually 30-45 minutes in the morning before I walk to work, and sometimes another five or ten meetings here in between meetings at work, and then most of it is really like between 10 PM and 2 AM, like when I have that quiet down time.
Chase Reiner: Like you were saying earlier, you’re kind of in the ideal position. What would you maybe recommend to somebody who’s working a 40 hour work week, who’s the average SEO. How much time should they be spending or teaching?
Rand Fishkin: One of the things that I think is a terrific idea is to find something else that you’re passionate about outside of the pure SEO world, and start your own website on it. You don’t need it to make money, although you can if you want. You’re just trying to learn and implement and test things out and have some fun and play around. I think most of the best SEOs that we all know out there are folks who do a lot of testing, who run their own website, sometimes several of them. I remember Cyrus Shepard right, who was the head of SEO at Moz for a long time, he had a bunch of sites on the side. In fact, he decided to leave Moz so that he and his wife could both work full time on that portfolio of websites that he kind of built up on the side, and I think that’s awesome. More power to him. I miss him dearly, I hope he maybe comes back someday but not because his sites failed.
Chase Reiner: Right on. There was something that you mentioned in a blab the other day with Robert [O’haver 00:08:44], I actually asked you a question and it was about what would you recommend to somebody who’s really passionate about SEO. I don’t know if you remember it, you probably get tons of questions all the time. You said, “To become really specialized in a certain part of SEO.” What would you consider yourself specialized in? Like a lot of things or what do you target?
Rand Fishkin: I think for me my particular specialization is probably on the software and data side of SEO, and that’s just because of my experience at Moz and how much my personal success and Moz’s success depends on us being really good at building software and data and tools. I think that’s probably an area of specialization that not a ton of folks in our field have. There’s a good handful: John Henshaw from Raven obviously, Dixon Jones from Majestic, and his partner Alex, and Nick Crew from SEM Rush. There’s probably two dozen scaled up software companies in SEO, so it’s a fairly specialized skill. Yeah, that’s something I really enjoy too. I love sitting down with the big data team and saying, “How do we make our crawl more representative of Google’s crawl,” and, “How do we improve the machine learning system that works on the page authority algorithm so that page authority becomes more representative and better correlated with Google’s metrics or Google’s rankings?”
That kind of stuff I get super excited about. I’m not super technical. I can’t actually sit down in Java or C++ and start [inaudible 00:10:22] on Mozscape and helping out that way, but on the product side that’s one of my big passions.
Chase Reiner: Nice. Okay, whiteboard Friday’s. There’s an echo again.
Rand Fishkin: Better?
Chase Reiner: Testing. Echo.
Rand Fishkin: Still there?
Chase Reiner: Yep. Oh, it went away. It’s gone.
Whiteboard Friday’s. How do you come up with them all the time? I mean, one of the struggles for me, not just for the podcast but also for the blogging, I was doing a lot of blogging previous to getting hired to where I’m at right now, and one of the challenges for me was coming up with new ideas all the time. There’s always so many people in the SEO world talking about the same thing, and it seems like you’re always coming out with new things that it’s like, “Oh, that’s not something I usually hear about.”
Rand Fishkin: Yeah, for me it is … I obviously pay attention, like you do, to the mainstream news. Whatever I’m seeing covered on search engine land and search engine round table and all that kind of stuff. I also have this, I don’t know what it is, like a sixth sense over the years. If I find something that pops up that looks really interesting. For example, that study that I mentioned on pagination and internal links on large sites, I’ll go, “Wait, that’s new and unique, and that’s interesting.” I would say most of the whiteboard Friday ideas I get are from eureka types of moments like that where I stumble across something, it seems really fascinating and interesting to me, I haven’t seen it covered a ton, and so I’ll turn that into just a short email that I send to the guys who film whiteboard Friday, that’s Elijah and Michael.
Then, you know, we get together in the room and we look at the emails that I might have sent them in the last couple weeks, and we go, “All right, let’s do that one, let’s do that one.” Then I write them up on the board and we film them.
Chase Reiner: Nice. Do you feel like your drawing has improved over the …
Rand Fishkin: Yes, yes I do. I think I started out with some pretty pathetic and amateur drawing skills, and I’m now up to the level of maybe intermediate. I’m definitely not a quality artist. I’ve seen some folks come in who can whiteboard things up, and it just looks gorgeous, stunning. In fact, Geraldine can do that, my wife can do that. She’s like this amazing artist, but I cannot. I have to stick to my little stick figures looking at their little web pages, but it works. It works.
Chase Reiner: We got an interesting question from one of my coworkers for you. They wanted to know what SEO tools do you wish existed, and why don’t they exist yet? You can think about this.
Rand Fishkin: Yeah, I have thought about this a lot. I think one of the ones that I’m most passionate about, that I wish existed, I wish you could see the webs click data, anonymized of course, but the way that you can see link data. For example, if I go to [inaudible 00:13:26] or Majestic or open site explorer for Moz, I can see here’s a bunch of links that point to this page, here’s a bunch of links that point to this page, and I can filter and sort those. How amazing would it be to do the same thing with user and click data? I want to know how many people searched this term yesterday, or searched in the last 30 days. Then I want to know what percentage of them clicked on position one, two, three, four, five, and how that differs from the average position click.
Then I’d like to see, once they made it to this website, how far down did they go? What was the average time on site? That sort of competitive data for web analytics. That would be mind-blowingly awesome. I think there are a few companies out there that have and sell click stream type of data. Moz has been buying some click stream data for our keyword research tool, so that we can have more accurate volume scores and more accurate opportunity scores and that kind of stuff, but it’s … That is a massive undertaking. You need this incredible score of data, then you need to be able to slice and dice it a million ways, but how awesome would it be to say, “Huh, I wonder if this is a good keyword,” and then being able to see here’s how many people search for it, from which regions, and here’s which sites they clicked on and here’s whether they made it to conversion. That would be heaven.
Chase Reiner: It seems like Jumpshot’s trying to get a little bit of a hang on that, but it’s still a little far off.
Rand Fishkin: Yeah, Jumpshot and Similarweb, I think are the two that have a shot at building something like that for right now, and we’ll see. I mean, I think that click level data is just essential to the competitive environment that we’re in, and I’d love to see those, one of those or both of those folks take off and compete with each other and get better and better. That’d be cool.
Chase Reiner: Yeah, it would.
Future of Moz. Speaking of tools, anything in the works that you want to talk about?
Rand Fishkin: You must have read my mind. Yeah, so next week … Is it next week? It’s either next week or the week after, we are launching keyword explorer, which I’ve tweeted about a few times. I’ve put up a little gallery of some screenshots on my public Facebook page yesterday, and it is … I think it’s going to be good when it launches, and I think within a few months of launch, thanks to lots of feedback and input, it’s going to be great. The exciting thing is I’ve been working with this small team of engineers and designers for the last almost exactly 12 months on this project, and it’s awesome. They’ve got sort of the next six months just sitting there, waiting for people to say, “I also want this. I also want that. I wish you would do this,” and the data back end of it is pretty incredible.
You know Russ Jones, who was formerly at Virante, and he has been instrumental, he and [Doctor Pete 00:16:26] both, have been instrumental in creating these high quality metrics that you just can’t get anywhere else. I mentioned the click stream data, which means that you can get a true estimate of click through rate opportunity on any given search result, depending on the features that Google’s put in there. You can get much more accurate volume scores. They’re bigger ranges, but 95% of the time, the volume, the true volume falls within those, as opposed to the weird numbers that Adwords spits back that are just bizarre sometimes.
I’m pretty psyched about that. I think it’s going to be an interesting one for sure. I haven’t launched a product where I got to work with the product team since probably the very early years of my CEO tenure, so it’s kind of fun to get back in the weeds and get to do that kind of work again.
Chase Reiner: Cool. All right Rand, so I think my last question is do you have any mentors and where do you learn most your stuff from? Other than your emails.
Rand Fishkin: Well I will say … So one of my greatest mentors in the last years have been my investors. Initially, we were totally amateur hour when we started SEO Moz and started doing software stuff. When Michelle Goldberg from [inaudible 00:17:46] came in, she was just phenomenal. She has this cool, calm, very sophisticated but very empathetic way of sharing information with us, telling us kind of, “Okay, here’s how we want to structure this, and here’s how we can maximize this. Here’s people you should talk to to learn more about churn and about lifetime value and about all the [sass 00:18:12] metrics, and here’s people you can talk to to learn more about credit card processing.” Just a lot of sophistication and advancement, and that happened again with Brad Feld from [inaudible 00:18:23] who’s been phenomenal.
Another big mentor of mine is Darmish Shah from Hub Spot. In 2007, when we were thinking about raising money, he reached out via email. We had a couple long phone calls, and then he’s been … I don’t know, it just feels like a brother to me ever since. He just sort of sends along information and it’s like, “Oh yeah, you should do this, you should try that. This would be good for you.” I don’t know what I did to deserve such awesome people in my life, but it’s been pretty amazing.
Chase Reiner: It’s probably because you attract like personalities, right?
Rand Fishkin: Well, I hope so. I mean I hope I’ve helped someone as much as Darmish has helped me.
Chase Reiner: You’ve definitely helped me a lot.
Rand Fishkin: I’m thrilled to hear it. That’s great.
Chase Reiner: Well, that’s pretty much all I’ve got Rand.
Rand Fishkin: Awesome. Thank you for having me man, that was really fun.
Chase Reiner: I really appreciate you coming on here man.
Rand Fishkin: Yeah, you bet. All right, take care of yourselves.
Chase Reiner: All right, you too man.

How to Get More Followers and Engagement on Google+

Circlescope is like ManageFlitter but for Google. It is a powerful tool to manage your social media account, your posts, and your followers. This frees your time to do other important things while your Google+ folowing is taken care of and continues to grow. In this podcast we explore this tool and how you can use it to its fullest potential.

SEO, SEM, and SMM Expert Podcast

Circloscope

Welcome to the SEO Podcast brought to you by First Click, Inc. where we talk about what works with SEO, SEM and SMM. I’m Chase Reiner and today we’re going to be talking about how to get more Google followers, Google+ followers, and how to get engagement on Google+. All right, so the last podcast that we did was about ManageFlitter, but today we’re going to be talking about Circloscope which is like ManageFlitter, but for Google. Now if you didn’t hear about how to get more Twitter followers, you should listen to the past podcast the one before this about how to get more Twitter followers with ManageFlitter. Anyways, Let’s get started on Circloscope.circloscope

What you’re going to want to do is create your Circloscope account. It’s at I think circloscope.com and what you do is you get the Chrome extension, right? This is like an application that you just install on your Chrome and you can use it for free for just for your profile account, but not for your Google business page accounts, which is what you’re probably actually going to want it for. If you want it for three pages, I think it’s annually $49 for a year and if you want it for fifteen business pages, it’s going to be $178, but that’s probably only if you’re like a big company.

So what you do is you install it on your Chrome and you buy the premium version or the pro version and once you do, you hook up all your Google+ business pages, so I only use I think my business page and my profile page, but I only advertise through my business page. Actually, no I just did it through my profile page, so I didn’t even need to buy it but I did anyways to check out the features. So what you do is you go to Google+ communities and you figure out okay I want to start getting more followers who are in the SEO industry, so for me, that’s what I would do. I would go to Google+ and I would type in the search bar SEO and then I’d look through the communities. You want to find the communities that are usually around one thousand to five thousand people.

If you get a community that has like seventy-five thousand people in it, the problem with Circloscope is it loads everybody in that community and it’s going to take forever. I tried to do it for the SEO news community on Google+ and it wound up taking ten minutes and I was just like, okay, this isn’t worth it, so go find a page that has like five thousand people on it and once you do, grab that URL for that community and go back to your Chrome extension on Circloscope. You’re going to want to go to … There’s a little drop down and you’re going to go to communities and then you are going to click on members that are not in my circles. Sorry, so members of the community that aren’t in my circles, and then you are going to add that URL for that community.

Once you do that, Circloscope is going to load everybody from the community in the SEO community and you can either just manually click on all of them or just click on certain people you want to add to your circles. Or you can follow like one hundred to I think five hundred people max at a time. Or you can just select all and try to follow everybody on that community. The only problem is that I think Google only lets you follow around five thousand people at a time or put in communities five thousand people at a time, so you want to be careful with that.

circloscope logo

Unlike Twitter, I don’t think you can actually get penalized for adding too many people in your circles right now, so if you add like two thousand people in a day which I think is the cap, you’re not going to get in trouble for it yet. I usually add about one thousand people a day. Or circle a thousand people a day, and I’ve been fine and I’ve been doing it like every day. I would add, yes, about one thousand people at first and wait a couple of days. You don’t want to just go to the next step immediately. You want to wait a couple of days and see who circles you back.

After a couple of days, if nobody has circled you back yet, go back to Circloscope and go to I think it is … It’s in the drop down. It’s relationships and then people who are not following me back and then what you can do is you can select all the people or maybe the first five hundred, whatever you want to do, and you can do this thing called black listing. You select them all and then put them on your black list and what that does is once you put them on your black list, you unfollow them. Or you uncircle them and if you try to circle them again, it won’t let you circle them, Circloscope won’t let you circle them because it shows that they are already on your black list, so it shows Circloscope that you don’t want to circle them again.

Something else you can do to kind of get this jump started if you don’t have a big following on Google+ is you can … And you don’t have to do this, but you can buy followers on Fiverr. I think it’s like five hundred followers for $5 I saw recently on Fiverr, and this is social proof so if somebody sees your Google+ and they see that you already have like five hundred followers, they’re more inclined to follow you back, but like I said, you don’t have to do this. Just try to create a really good Google+ page.

Another thing you can do, and this doesn’t have to be through Circloscope, there’s a lot more things that you can do on Circloscope, but these are like the main capabilities. Just in general, just to get more engagement on Google+, this is what I’m going to talk about next, one of the things you can do is you can get a gif as your cover photo so you can actually get a moving cover photo, and I’ve found that people are more likely to follow you if you have a moving cover photo which is pretty interesting.

Also, when you post something, which I usually post through buffer so I schedule out all my posts and then I’ll post through a buffer automatically. I’ll actually go back to those posts the next day that have been posted through buffer and I will reshare them to all of the different Google+ communities I’m in so I’m a part of like, I don’t know, seven communities and I’ll reshare the posts to communities that have like one hundred thousand people and usually each different community gets me engagement for each of those same posts. Make sure you’re resharing, but if you do that, go to your settings in your Google+ profile and disable the part where it says, “Show my recent posts from communities” so it doesn’t look like your spamming on your profile page.

That’s pretty much all I do for Google+ right now, but I’m interested in hearing what else you guys do and that’s pretty much it for the podcast today. Make sure to subscribe to the podcast in iTunes if you can. The podcast is First Click Inc SEO Experts and leave a review if you can. I’m Chase Reiner and we’ll see you guys next time in the next podcast

Twitter Tool to Get More Followers and Engagement

Twitter is an excellent site to build a loyal following of engaged users. However, this social media platform requires careful curation to find the right audience. With this tool, you can find and invite the perfect audience to follow you. This increases engagement, and ultimately makes your SEO campaign stronger.


Hello and welcome to the First Click, Inc. podcast where we talk about different strategies that work with SEO, search engine marketing, and social media marketing.

Twitter-Tool

Today we’re going to talk about social media marketing and the tool that we found that works pretty well for getting Twitter followers and also promoting your content through Twitter. This might be a tool that people already know about, but for those of you who don’t I think this is a very great tool that you should be using.

The tool’s called ManageFlitter. What it does is it lets you follow people in bulk. Not just anybody, but people who are related to your industry. If you have an industry that’s in SEO, or you’re interested in SEO, then you can go to ManageFlitter and type in SEO and either search through people’s bios, or you can search through people who are talking about either the hashtag or they’re just talking about it in their tweets. What it will do is it will put a whole list together and you can add all these people to your process later queue.

What your process later queue is Twitter lets you add followers that you want to follow later so you don’t have to do it right then, but it lets you add a bunch at once. Say there’s 6,000 people right now talking about SEO. You add all of those people to your process later, then you can go through that queue and you can either choose to follow certain people or not. All you have to do is just click them and they’re all lined up so you can choose, “Ok, yes, yes, yes, and, no, no, no, yes, yes.” This works pretty efficiently.

Now how I would do this is only follow 200-300 per day. You don’t want to follow more than that. It honestly does not take that long to do this. That’s what’s so great about it. All you have to do is literally just click the button a bunch of times and it will tell you, “Okay, you just followed 200 people in a number count,” and then you can choose whether you want to follow more or not. Like I said, I only follow usually about 200-300 per day.

Twitter followers

This is a paid feature, I believe. If you want to do this I think you have to pay about ten buck a month, but this is such a great deal it’s totally worth it. This is what I do. I will actually pin one of my most important tweets to the top of my Twitter, like this podcast, firstclick.podbean.com, which is our podcast, and it actually comes with an embed so people can just click on that and start listening to it through the play button. It usually gets a bunch of re-tweets and likes because what happens is when they see that somebody named SEOChase followed them they’ll actually go to that name, to my name, because they’re interested in SEO and they’ll check out what I got. Usually they’ll just check out the first couple tweets, so you want to make sure that the stuff you’re promoting is your pinned tweet. Very important; make sure you pin your tweet before you do this.

Another thing is if you’re going to be following a bunch of people you also want to make sure you don’t have too many people you’re following. If people are seeing that you’re following 2,000 people, but you only have 1,000 followers, it’s going to look kind of strange. Make sure that you don’t do that. How you do this is you go to your… Instead of you go to the followers in ManageFlitter you go to unfollow. It’s a little tab next to the followers. It will let you see all the people who aren’t following you back and you can add them to a process queue that will process them later. When you’re ready you just click on that and you can just click all of them in a row and unfollow all of those people simultaneously. For that you only want to unfollow 100-200 people per day. This also really depends on how many followers you already have. Some people suggest that you actually should buy 10,000 followers off of Fiver. I don’t think you need to do that, but you can if you want.

The other thing I wanted to mention is if you’re going to be looking up really important hashtags… Say you want to find people who are talking about SEO, but maybe people are also talking about social media, but you don’t know what they’re talking about because it could either be social media, it could be social media marketing, it could be SMM… Go to hashtagify.me and it will tell you all the top hashtags.

That’s pretty much it for this podcast. Hopefully this is going to help you guys get some more Twitter followers and promote your content. For the next blab, or the next podcast, I will probably be talking about a Google plugin that I actually use that kind of does the same thing as ManageFlitter, but it’s for Google followers. Anyways, thanks for staying tuned for this podcast and we will see you next time.